ART DIRECTION

Client: Ladies of the Cellar

Collaborated with photographer Nick Treser on a product shoot for the release of Proxy Wines' 2015 Semillion Sauvignon Blanc. 

Client: Artesa Winery

Provided art direction and prop design for Artesa Winery's 2015 holiday catalog.

Client: Wood Thumb

Collaborated with photographer Kristina Bakrevski on an in-house product shoot for the woodworking design studio, Wood Thumb.


SOCIAL MEDIA

Clients: The BatteryClos Du Val, MKMCreative, Domaine Carneros, Ladies of the Cellar, Lambert Bridge

I develop multi-phase strategic marketing plans and content strategy for clients to boost engagement and build brand awareness with their consumers through social media. Content (photography, video, copy) is produced on a weekly basis.

Influencer Campaigns

Clients: Clos Du Val, Wood Thumb, Ladies of the Cellar

To tell in-depth brand stories, I formed partnerships with digital influencers to amplify my clients' products, build brand awareness, create new followings and grow their digital assets. 

To tell the story of Clos Du Val's "renaissance", we partnered with agrarian photographer Stephen Smith to capture the story around the 2016 harvest, including upgraded vineyard practices and team stories

To build brand awareness for Wood Thumb's barware collection, we partnered with a series of beer influencers to create product-for-content collaborations. 


WEB DESIGN 

 

Client: Ensemble Marketing Group



Client: MKMCreative


DIGITAL PORTFOLIO

Client: L'Atelier Rouge

Collaborated with designer Jeeyoon Rhee to art direct a digital portfolio for the floral design company, L'Atelier Rouge. 


BLOG 

Artful Cuisine - exploring the intersections between the cuisine, dining, performance and design.